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Production management --- design [discipline] --- industrial design --- industriële vormgeving --- vormgeving --- Netherlands
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In the past few decades, individuals have experienced dramatic changes in some of the most established dimensions of human life: time, space, matter, and individuality. Working across several time zones, traveling with relative ease between satellite maps and nanoscale images, gleefully drowning in information, acting fast in order to preserve some slow downtime, people cope daily with dozens of changes in scale. Minds adapt and acquire enough elasticity to be able to synthesize such abundance. One of design’s most fundamental tasks is to stand between revolutions and life, and to help people deal with change. Designers have coped with these displacements by contributing thoughtful concepts that can provide guidance and ease as science and technology evolve. Several of them—the Mosaic graphic user’s interface for the Internet, for instance—have truly changed the world. Design and the Elastic Mind is a survey of the latest developments in the field. It focuses on designers’ ability to grasp momentous changes in technology, science, and social mores, changes that will demand or reflect major adjustments in human behavior, and convert them into objects and systems that people understand and use. The exhibition will highlight examples of successful translation of disruptive innovation, examples based on ongoing research, as well as reflections on the future responsibilities of design. Of particular interest will be the exploration of the relationship between design and science and the approach to scale. The exhibition will include objects, projects, and concepts offered by teams of designers, scientists, and engineers from all over the world, ranging from the nanoscale to the cosmological scale. The objects range from nanodevices to vehicles, from appliances to interfaces, and from pragmatic solutions for everyday use to provocative ideas meant to influence our future choices. The exhibition will be accompanied by a fully illustrated catalogue.
Design and technology --- Industrial design --- Technological innovations --- Book design --- Design et technologie --- Design --- Innovations --- Livres --- Exhibitions --- Exhibitions. --- Expositions. --- Expositions --- Mise en pages --- design --- technologie --- eenentwintigste eeuw --- productontwikkeling --- productdesign --- 745.039 --- Technology and design --- Technology --- Breakthroughs, Technological --- Innovations, Industrial --- Innovations, Technological --- Technical innovations --- Technological breakthroughs --- Technological change --- Creative ability in technology --- Inventions --- Domestication of technology --- Innovation relay centers --- Research, Industrial --- Technology transfer --- Product strategy --- industrial design --- industrial engineering --- designs [artistic concepts] --- Art --- nanotechnology --- industriële vormgeving --- ontwerpen --- kunst en wetenschap --- technologische innovatie
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Taking Brand Initiative offers a revolutionary approach to corporate branding that looks beyond the marketing value of brands company-to-customer and the HR significance of brands company-to-employee. It places the management of brands at the senior level of management as it radiates throughout the organization. In this groundbreaking book, international branding thought leaders, Mary Jo Hatch and Make Schultz explain how a company's brand is just as important to ÒoutsidersÓÑpoliticians, suppliers, and analysts as it is to company insiders. They show how only the corporate brand can integra
reclame --- #KVHB:Marketing --- #KVHB:Merken --- Branding (Marketing) --- Corporate culture. --- Corporate image. --- Branding (Marketing). --- Corporate image --- Corporate culture --- Management Styles & Communication --- Management --- Business & Economics --- Entreprises --- Culture d'entreprise --- Stratégie de marque --- Image --- Stratégie de marque --- Brand name products --- Culture, Corporate --- Institutional culture --- Organizational culture --- Company image --- Corporate identity --- Marketing --- Advertising --- Corporations --- Organizational behavior --- Business anthropology --- Industrial design coordination --- Sociological aspects --- Public relations --- E-books
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Providing a source of inspiration and documentation in the area of corporate communication, this is a fresh new text on a topical area of study. Helping readers not only to understand, but also to apply, the most important theoretical notions on identity, identification, reputation and corporate branding, it illustrates how communicating with a company's key audience depends upon the company's internal and external communication. The text features original examples and vignettes, drawn from a variety of US, European and Asian companies with a proven record of successful corporate communication programs - thus offering readers best practice examples. Presenting the most up-to-date content available this essential textbook is a must-read for all those studying and working in this field.
Communication in management. --- Corporate image. --- Corporations --- Communication en gestion --- Entreprises --- Public relations. --- Image --- Relations publiques --- Communication in management --- Corporate image --- Public relations --- 316.772.43 --- Communicatie en organisatie. Bedrijfscommunicatie--(communicatiesociologie) --- 316.772.43 Communicatie en organisatie. Bedrijfscommunicatie--(communicatiesociologie) --- #SBIB:309H250 --- #SBIB:309H252 --- Interne en externe communicatie: algemene werken --- Externe communicatie (incl. public relations) --- Corporate public relations --- Company image --- Corporate identity --- Industrial design coordination --- Communication in industry --- Managerial communication --- Management --- Advertising. Public relations --- Product strategy --- Organization theory --- bedrijfscommunicatie --- Mass communications --- Corporations - Public relations
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Applied arts. Arts and crafts --- Belgium --- Praet, van, Frans --- toegepaste kunsten --- Van Praet, Frans --- 749.07 --- 749.038(493) --- Meubelontwerpers ; België ; 20ste eeuw ; Frans Van Praet --- Belgische kunstenaars --- Van Praet, Frans °1937 (°Sint-Amands aan de Schelde, België) --- Frans Van Praet --- meubelontwerp --- Belgische meubelontwerpers --- 20e eeuw --- 749.071(493) --- Meubelontwerpers ; designers ; interieurarchitecten --- Meubelkunst en design ; 1950 - 2000 ; België --- Belgische meubelontwerpers en meubelmakers --- Industrial design --- Design --- Praet, Frans Van, --- Van Praet, Frans, --- installations [visual works] --- decorative arts --- design [discipline] --- Art --- Van Praet, Frans Leon --- Pictorial works --- 20th century --- 21st century --- decorative arts [discipline]
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